Keri Moran, a natural leader who encompasses customer focus, entrepreneurial business ethics, creative and effective problem solving, and a positive, energetic attitude

Many at Microsoft regard me as a natural leader because of my ability to collaborate across the organization and deliver both product vision and tangible results.

As the product planner for Office's Customer Experience Marketing team, I established and executed a planning framework that drove cross-organizational features including an email, contact management, and a personalization platform for Microsoft Office Live. In my current role, leading long-range planning, I am defining the strategy for personalization and Relationship Marketing features for Microsoft Office.

While I was Office Live's User Experience Program Manager, I led the UX team through research, idea generation, strategy, design, and click-through development to deliver the Office Live v3 vision. In addition, I hired and lead a team of Web developers to complete the visual refresh of Office Live v2.

My experience in development and design and my technical background helps make these projects successsful.

Office Live Workspace V3 Vision

Office Live V3 Vision

Forward thinking work for Office Live Workspace V3 product

 

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As a business leader for InFocus, I identified opportunities for positive change and then guided the implementation of those changes to a successful conclusion.

As an agent of change, I always keep the consumer in mind. When I was promoted to lead the direct sales channel, I restructured my team to better serve the needs of InFocus' diverse customer segments. While restructuring was a tough decision, the results were worth it — I grew revenue for the consumer product line by 230% between 2005 and 2006. And to this day, the direct sales team I designed continues to deliver great results.

In addition to my success in sales and marketing, I partnered with other groups in the company to identify, design, and implement streamlined business processes to ensure high levels of customer satisfaction.

InFocus IN72 Home Theater Projector Page

Home Theater

Main store page for InFocus home theater projectors

 

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I managed the European expansion for Xerox Office online leading every step from concept to launch while managing the marketing and sales of the US $50M business.

As a business strategist, one of my goals at Xerox Office was to make printer consumables available to our customers in Europe. Using the success of the existing US web store to make my case, I proposed a direct sales strategy for Europe to senior management. After my plan was approved, I developed and implemented a comprehensive European direct sales strategy – including opening a central warehouse, a multi-lingual call center, and a multi-lingual and multi-currency e-commerce store.

When I wasn't creating new channels of business, I was managing the day-to-day operations and sales and marketing programs for the US $50M online channel including a call center and web store.

Xerox Consumables Store

Xerox Consumables Store

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At Oracle I assumed a leadership role and passionately evangelized the Java release of Oracle Enterprise Manager.

I started at Oracle as a software engineer developing distributed applications during the early days of the Internet. I assumed leadership of projects and was quickly promoted to a product manager role, serving as a user advocate in everything that I did.

When speaking to our customers about the benefits of the new GUI based software, I listened to their feedback and brought their input back to the development team. This improved our software and solidified relationships with our customers. As a result, we were able to build on the success of this release and offer additional services which provided an ongoing revenue stream for this product.

InFocus Business Projectors Landing Page

Oracle Enterprise Manager

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As an Internet Business Consultant, I developed online business strategies for several large companies including Penske, Adidas, and Nabisco.

I began each project by doing extensive research to uncover each client's unique needs so I could deliver the best possible solutions to these billion dollar businesses.

I also co-founded a non-profit business called i.c. stars in Chicago. i. c. stars providing technical and business training to underprivileged young adults to help them succeed in the internet technology industry. Many graduates went on to successful careers with industry leading companies such as Microsoft and Anderson Consulting.

eBusiness Strategy for Online Retailing

Internet Business Consultant

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As Senior Consultant with Interworld, I led the implementation of an advanced e-commerce platform for Nike and the Canadian government.

After being brought in to complete the project for the Canadian government, I discovered they were working from an incomplete set of requirements. I decided it was best to step back, fully document the requirements, and revisit the design stages. This was a risky and nontraditional approach, yet the end result was an application that provided significant cost savings for Canada.

 

I developed and successfully executed a business plan for Art of Bliss, a Seattle art gallery.

Based upon the success of the online gallery, I expanded Art of Bliss into a retail presence in downtown Seattle. As a small business owner, I enjoyed running all aspects of the business including sales, marketing, and operations.

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Art of Bliss Website

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As a Strategic Implementaton Manager at Giant Step, I was known for my strong blend of technical and marketing skills.

I was responsible for determining the best possible strategies for our clients and then carrying them through to implementation.

I did whatever was required to make the programs successful – including learning current internet programming technology to better understand the ideal solution for our clients' needs.

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Vidal Sassoon

Integrated with drugstore.com

 

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